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装满豪车的巨型“首饰盒”丨新西兰Giltrap集团总部第1张图片

119 Great North Road Headquarters / Warren and Mahoney

由专筑网邢子,小R编译

来自建筑事务所的描述:新西兰首席汽车经销商Giltrap集团在北方大道119号新建的奥克兰总部,平衡了建筑美观和功能之间的关系,保持了他们在“点对点汽车销售体验前沿”的地位,通过更好的设计来促进制造和创新。

Text description provided by the architects. Premier New Zealand car dealership The Giltrap Group needed their new 119 Great North Road, Auckland Headquarters to balance beauty and function–to balance their position at the “forefront of the end-to-end car sales experience” while showcasing their investment in “enhanced engineering and innovation through better design”.

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Giltrap集团想构成混合用途的空间,可以将宾利、兰博基尼和阿斯顿马丁等“明星车型”汇集在一个集办公、仓库、服务和展示为一体的全方位多功能的建筑中,这种建筑在新西兰汽车行业中还没有出现过。为了满足这样一个奢华、以客户为中心并且功能完备的建筑,至少需要九个楼层。

Their proposed mixed-use space needed to hero Bentley, Lamborghini and Aston Martin’s ‘star-cars’ in a full-service corporate, warehouse, servicing and showroom build not yet seen in the New Zealand automotive industry.  Nine levels needed to connect in one luxurious, customer-focused and highly-functional build.

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装满豪车的巨型“首饰盒”丨新西兰Giltrap集团总部第4张图片

该零售空间巧妙地处理了这项困难而独特的挑战。首先,需要解决的是,三个存在潜在竞争的大品牌如何在同一个空间内共存的问题。其次,设计挑战了汽车经销模式以及更加适应产品的工作场所文化。第三,以一种适合新西兰大众的方式来展示豪华汽车。

The design of this retail space responds with flair to difficult and unique challenges. First, is the cohabitation of three strong brands with potentially competing products within a single space. Second, is the desire to challenge the car dealership typology and its corresponding workplace culture to suit the product. Third, is the need to convince global brands to display their opulent vehicles in a way that is suited to New Zealand audiences.

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建筑师们提出了一种极简主义美学,将汽车品牌放在首位,其次才是建筑本身。汽车展示不仅只是面向顾客,而且同样展示给路人。这种互动层次通过在主入口设置的公共咖啡馆,让展示变得更进了一步,使所有人都能享受建筑和汽车所带来的乐趣。

The architects put forward a minimalist aesthetic that heroed car brands first, the building second. Cars are displayed for everyone – not just customers, but also to passers-by. This level of interaction is taken a step further with the inclusion of a public café inside the main entrance, making the building and enjoyment of the cars open to all.

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双层现浇混凝土桁架是该建筑的核心,同时确保了临街面为完全通透的玻璃立面。桁架能够抵抗重力和横向荷载,并在视觉上连接这座九层的混合功能建筑。

A double-storey in-situ concrete truss is at the core of the structure, developed to ensure a completely free glazed street frontage. Resisting both gravity and lateral loading, the truss visually connects the mixed-use building’s nine floors.

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装满豪车的巨型“首饰盒”丨新西兰Giltrap集团总部第9张图片

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展厅层的正立面使用了一排V型立柱,支撑了宽敞的平台托板,同时展厅层突出,为每个品牌都创建了一个玻璃外壳。最后呈现出的效果就像一个“首饰盒”,以一种恰如其分的方式展示了这些汽车。

Braced at showroom levels using a line of V-columns back from the main façade offers large, clear floor plates, while showroom levels protrude to create a glazed enclosure for each of the three brands. The effect is like a ‘jewellery box’, presenting the unique cars in a way that is befitting their status.

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由于汽车的高度间隙较低以及场地的实际长度等因素,建筑通过弯曲的汽车坡道将每层连接起来,让客户开着老车进来,开着新车出去。

Due to the low height clearance of the cars and the practical length of the site, curved driving ramps connect each floor in a sine wave curve, allowing clients to drive in with the old, drive out with the new.

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在玻璃包裹的展厅中有一个经过精心策划的机械车间,创造了一个可以进行车辆设计和维护的平台。将管理团队放置在较低层的会议空间,并将建筑尽量靠近街道,这些都是不同寻常的成功之举,形成了独特的空间。建筑师与新西兰Targetti公司合作开发了一种多任务处理灯光,这是一种定制的中央系统,可以控制电源、数据、消防喷淋以及照明设施。

A highly curated mechanics workshop inside a glass-clad operating theatre creates a new platform on which to celebrate the engineering of the vehicles and the people tasked with maintaining them. Bringing executive teams down into lower-level meeting spaces and pushing the envelope of the building close to the street were uncommon and successful moves in delivering a unique space. Collaboration with Targetti New Zealand led to the development of a multi-task light, a bespoke, centralised system controlling power, data, sprinklers and lighting in one linear fitting inspired by under-car-hood engineering.

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北方大道119号是该建筑类型中第一个获得五星绿色设计等级的建筑。项目团队与新西兰绿色建筑委员会保持密切合作,共同设计了一种可以适应多功能的定制建筑。

The 119 Great North Road building is the first building of its type to achieve a 5-Star Green Star Design rating. The project team has worked closely with the New Zealand Green Building Council to develop a custom tool tailored to the mix of uses within the project.

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该集团联合常务董事Michael Giltrap表示,完成的设计远远超出了他们的预期。“我们有很高的期望,但仍被它震撼了。这对顾客来说是个非常棒的地方。建筑师们设计了一个完美展示世界上最漂亮的汽车的空间。与此同时,这也是国内同类作品中最令人印象深刻、而且最环保的建筑。”

Michael Giltrap, Group Joint Managing Director, says the completed design was way beyond what the company had ever anticipated. “We had high expectations, but we were blown away by it. It’s a great place for customers. (The architects) have produced a design which perfectly showcases some of the world’s most beautiful cars. At the same time, it is the most technologically impressive and environmentally friendly building of its type in the country.”

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建筑事务所:Warren and Mahoney
位置:新西兰,奥克兰
类型:办公建筑
面积:2159.0 ㎡
项目时间:2018年
摄影:Simon Devitt

Architects: Warren and Mahoney
Location: Auckland, New Zealand
Category: Office Buildings
Area: 2159.0 ㎡
Project Year: 2018
Photographs: Simon Devitt

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