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南京筑印——Aedas以印章为灵感打造南京新天际线第1张图片


南京新街口苏宁广场
Nanjing Xinjiekou Suning Plaza

由Aedas设计的苏宁广场位于南京新街口商圈核心区域,项目以印章为概念勾勒出集合办公、商业零售、酒店功能于一体的360米超高层独特的建筑轮廓,一展南京千年历史文化积淀,使其成为南京天际线新景观。

Aedas-designed Nanjing Xinjiekou Suning Plaza is located in  the core of Nanjing Xinjiekou Business District. Inspired by the concept of Chinese traditional art - seal carving, the unique super high-rise building outlines the 360-meter super high-rise building that combines office, commercial retail and hotel. It fully reflects Nanjing's history and culture as well as creates a new skyline in Nanjing.

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南京筑印——Aedas以印章为灵感打造南京新天际线第3张图片


南京新街口核心商圈位于南京古城中心, 被誉为“中华第一商圈”。地块周边高楼林立,是南京重要的高层核心集群。Aedas以设计意向为突破,从中国传统艺术篆刻印章中获取灵感,“印”字左部是“爪”,右部是“节”,合起来是手持符节,执者为信,充分体现苏宁“至真至诚”的企业精神。我们尝试挖掘出蕴含在这座千年古都的内在气韵,并融入现代的表达元素。微微向上收分的线条,典雅内敛,将现代的形式美感与传统的人文内涵达到恰到好处的和谐统一,为老城区注入蓬勃的生机活力。

In the center of Nanjing ancient city, Nanjing Xinjiekou business district is known as the "first business district of China." The project is surrounded by skyscrapers, creating a high-rise cluster in Nanjing. The design of the project drew inspiration from Chinese traditional art - seal carving. Composed of “Claw” (爪) on the left and “Tally” (节) on the right side, the Chinese character “Yin” (印)  represents a creditworthy person holding a tally in hand. The design embodies the corporate spirit of Suning - being true-hearted and sincere. We aim to refine the inner charm of this thousand-year-old city and integrate with modern elements. The building curves integrate modern elegance and traditional humanistic connotation in a harmonious way, bringing vitality into the city.  

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塔楼基座采用舒展的弧线,首层大堂内部沿用四瓣这一基本形,从主体到细节设计一气呵成,夕阳余晖下,佛如一枚玉石印章,端方大气。中下层的办公及酒店服务设施区域,自然光照充足通透,宽敞明亮。视野极佳的高层是酒店,可以眺望玄武湖、紫金山美景,一览城市景观。顶楼创意的水下餐厅和拾级而上的屋顶酒吧,让人们在错落有致的平台远眺城市美景,感受这座伟大城市的千年变迁。

As the foundation of the tower, the lobby on the first floor was divided into four parts. Smoothly integrated from the main body, it is like an elegant jade seal against the sunset. In the middle and lower floors, the spacious office building and the hotel enjoy abundant natural light.  From the high-rise hotel, you can enjoy the view of Xunwu Lake, Purple Mountain and the whole city. The underwater restaurant and rooftop bar present to guests the beauty of Nanjing and experience the changes of this great city.

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商业裙楼立面以抽象化的印章为元素与塔楼形成呼应,由四瓣式作为基本的单元形式,结合室内空间对自然光的需求,经过一系列渐变式的组合,成为具有韵律感的生动立面。内部南北两个中庭以倒置印章为元素,营造出简约内敛的东方质感和艺术氛围。裙楼主入口朝向繁华的商业步行街和商业广场,地下流线贯穿下沉广场和莱迪广场,连接地铁2号线,动线流畅,有力引导人流,提升商业效益。

The podium façade is also coherent with the concept of seal carving. The design applies four-petal as a basic unit form, to generate abudant natural light in the interior space, forming  a vivid facade with a sense of rhythm.Two atriums in the north and south imitate the inverted seal. The main entrance of the podium faces the commercial pedestrian street and commercial plaza. The underground circulation links the plaza, Fashion Lady Shopping Plaza and Metro Line 2, boosting customer flow and enhancing business vitality.

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